I am photographing 20
CRONES
*KÆLLINGER
*KÄRRINGAR
AN EXPLORATIVE PHOTOGRAPHY CAMPAIGN
FOR WOMEN WHO ARE DONE…
ARE YOU ONE OF THEM?
WHEN DID
“CRONE”
BECOME AN INSULT?
The maiden learns.
The mother creates.
The crone knows.
She is the third face. The one who has lived through becoming and unbecoming. Who has shed skins and survived winters. Who carries the weight of accumulated truth.
The crone sees what others miss. She reads the signs. She speaks uncomfortable truths. She does not soften her knowing to make you comfortable. She has lived and birthed, and carries the wisdom as a result.
She is the hag at the crossroads. The witch in the woods. The wise woman they tried to silence.
They called her dangerous because she refused to disappear.
She stood in her power. She stopped asking permission to exist.
But somewhere along the way, society told us to conform. To stop taking up space. To disappear along with our fertility.
We have to be pleasant. Silent. Invisible.
No more.
I am photographing 20 crones.
Women who have crossed into the third age or who are ready to do so. Who carry ancestral knowing in their bones. Who are done hiding their power.
I invite you to step into yours.
"BUT SISSELA, I HATE BEING PHOTOGRAPHED."
I know, my love.
Most women do.
Because photography has spent decades telling you you're not enough. Not young enough. Not smooth enough. Not small enough.
Every camera has been a mirror reflecting back everything you were told to fix.
But what if a camera could be different?
What if it could witness you without judgment? Without trying to change anything?
What if the goal wasn't a pretty picture but a true one?
This is different work.
Not about capturing your "best angle" or hiding your "flaws."
About seeing you fully. Witnessing who you are beneath the performance.
You might still dislike it.
The vulnerability. The discomfort. The truth of being seen.
But you'll recognise yourself in the images.
And that changes everything.
What you get:
1 hour virtual consultation where we talk about how you want to be photographed
3 hours of unhurried, explorative session time
Location of your choice (South of Sweden and the Copenhagen area of Denmark)
3 professionally edited digital images
A space to drop the masks and be witnessed fully, as you are.
A virtual Reveal and Ordering session where you decide which images should be yours forever.
After our session, we’ll go over your images together, and you get to choose your favourites.
Most people choose more than the 3 included.
6,000 SEK
Additional images: 600 SEK
Prices include 25% VAT
THE PRICE
NO MORE HIDING
Society told us that once we lose our fertility, we lose our value.
That ageing is something to fight. To hide. To apologise for.
That wrinkles are flaws, not evidence of lives fully lived.
That our bodies should disappear, not take up space.
We believed it for too long.
We made ourselves smaller. Quieter. More palatable.
We hid the parts that didn't fit the narrow definition of acceptable.
No more.
This campaign exists as an act of rebellion.
Against invisibility. Against minimising. Against the lie that we become less powerful as we age.
We become MORE powerful.
We know things. We see through bullshit. We're done asking permission.
And we're done hiding.
You deserve to feel seen as you are, with everything you are.
"BUT SISSELA, I HATE BEING PHOTOGRAPHED."
I know, my love.
Most women do.
Because photography has spent decades telling you you're not enough. Not young enough. Not smooth enough. Not small enough.
Every camera has been a mirror reflecting back everything you were told to fix.
But what if a camera could be different?
What if it could witness you without judgment? Without trying to change anything?
What if the goal wasn't a pretty picture but a true one?
This is different work.
Not about capturing your "best angle" or hiding your "flaws."
About seeing you fully. Witnessing who you are beneath the performance.
You might still dislike it.
The vulnerability. The discomfort. The truth of being seen.
But you'll recognise yourself in the images.
And that changes everything.
THE
PRINTED
COLLECTION
Your portraits deserve to exist beyond the screen.
Any collection can become something you can hold - transformed into handcrafted albums or elegant portfolio boxes for an additional 6000 SEK, regardless of the size of your original collection.
Each piece is created by master craftsmen in Europe who understand that your images are meant to be treasured, not just stored.
These aren't mass-produced products. They're bespoke pieces designed to honour the depth of what we've created together.
Wall art available upon request - because some portraits are meant to live large in the spaces that matter to you.
